Whitney Graham-creator + founder 

Whitney Walker Graham is a creator of sacred healing spaces, entrepreneur,

and modern-day alchemist rooted in ancient

wisdom.

As the founder of RITUAL — a multi-

faceted wellness brand based in Jacksonville,

Texas — Whitney has built a sanctuary for self-

love, spiritual realignment, and whole-body

detoxification. Her flagship properties include

Hotel Ritual, RITUAL Luncheonette, Wellness

Studio, Apothecary, and the whimsical RITUAL

Laboratorium + Soda Fountain of Youth. Each is

a portal to healing, joy, and vibrant living.

A descendant of Cherokee ancestry and a lifelong student of the human body’s ability to heal, Whitney’s path was forged through personal trauma and deep spiritual searching.

She studied, Pre-Med and Economics Honors under Alfred Lorn Norman II, at the University of Texas at Austin. Whitney trained in surgical medicine before realizing her true calling lay in preventative care, vibrational medicine, and ancient wellness practices.

Whitney’s journey took her from working with pioneering anti-aging scientists, Joseph A. Lewis II, and Joseph DiNardo, across 50+ countries to studying Ayurvedic medicine, sound therapy, and chakra healing under world-renowned mentors, Dr. Kuhlreet Chaudhary and her husband Reiki Master Joshua Barr. Her transformative travels — included a pivotal internship at nineteen with French beauty icon Jean Francois Lazartigue-which ultimately inspired a bold mission: to bring ancient healing modalities into modern, approachable spaces that nourish the body, mind, and soul. Currently Whitney is studying astrology under her teacher David Hawthorne-Systems Approach Vedic Astrologist. David will be retiring soon and his daughter Sara Hawthorne, will be managing his practice has joined the RITUAL Wellness team to offer Vedic Astrology to guests of Hotel RITUAL + Wellness Center.

Whitney’s life-long mission of self-love manifests through RITUAL. The RITUAL Luncheonette offers soul-satisfying, high-vibe food in a light-filled brownstone with Parisian charm and Southern warmth. Local ingredients infuse signature dishes like East Texas sustainably raised wagyu pot roast and house-made desserts are paired with rainbow-hued made to order from scratch soup, salads, and herbal teas. Above the café, a seven-circuit labyrinth and studio host yoga, meditation, and sound detoxification rituals.

Across the street, the RITUAL Laboratorium + Soda Fountain of Youth revives childhood wonder with handcrafted ice cream, root beer floats, and organic aura smoothies—all infused with high-vibe ingredients and healing intention. The adjoining Laboratorium offers natural remedies, cosmeceuticals, and custom lifestyle prescriptions to boost your aura on a daily basis from home.

Now, known as the ‘Mecca of Self-Love’, Hotel Ritual-a sanctuary of self-love — a Tudor-style mansion that serves as a spiritual carwash for the human body. Guests experience Ayurvedic detoxification, lymphatic massage, sound healing, and the transformative “Super Human Transformation”. This modernized panchakarma journey is Whitney’s answer to healing through vibration, nature, food, and ancient therapies.

Whitney’s path has not been without hardship. From losing her first wellness property to fire, to rebuilding during the pandemic, to healing through personal loss, her journey is living proof of what she offers others: renewal through rhythm, ritual, and resilience.

RITUAL is more than a brand — it’s a movement. A return to sacred self-love. A reminder that joy is measurable, that food is medicine, and that healing is our birthright.